Online Crowdfunding Campaign Guide

We've put together a list of everything you need to know on running a successful crowdfunding fundraiser.

1. Promote your campaign and get momentum

To begin making progress towards your fundraising goals, you’ll need to get your crowdfunding campaign in front of as many people as possible. Sharing your fundraiser with the greatest number of potential donors increases exposure and may make others more likely to share your cause with people in their network, too. There are many strategies you can use to promote your fundraiser, but we’ve compiled a list of our best tips here.

2. Keep your supporters engaged

Your communication with your donors shouldn’t end once they’ve contributed to your cause. You can keep them engaged throughout your fundraiser’s duration with status updates and other newsworthy info. Click here to learn how to keep them in the loop.

3. Be responsive to your donors

Givebacks (formerly MemberHub) has made it simple for supporters to email you directly with questions from your campaign page. This facilitates a strong relationship among donors and campaign managers, which we believe is important to any fundraiser’s success. Be sure to reply so you don’t miss out on any inquiries regarding donations or other important matters.

4. Deliver the Perks (if applicable)

If you’ve offered perks for certain donation levels, you’ll need to retrieve your donors’ delivery information so you can send them out. We’ve made it easy to access and export a list of donations with all the information you’ll need to fulfill deliveries.

5. Utilize your campaign's donor data

The exported donor data you’ll use for deliveries can also be helpful for planning and promoting your next fundraiser. Just export your donor data and add it to your CRM and mailing lists. Find out how to access this report in a few simple steps here.  

Was this article helpful?
0 out of 0 found this helpful



Article is closed for comments.