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Managing blocked email addresses

To prevent sending invalid emails, Givebacks will block emails that are returned as bounced or invalid. A hard bounce occurs when an email fails to deliver for permanent reasons such as an invalid address or a non-existent domain, whereas a soft bounce might be temporary, caused by issues like a full inbox or server problems.

After an email bounces three times, it becomes blocked, and messages will no longer be sent to that address. If an email bounces for a permanent reason (it doesn’t exist), it will be blocked immediately. Examples of permanent bounce reasons include non-existent domains, invalid email addresses, or servers permanently rejecting messages.

Viewing Blocked Contacts

You can view a list of blocked contacts by filtering the All Contacts table. On the toolbar, select Contacts, then All Contacts. Click the Filter button, then from the Email Status dropdown, choose Blocked.

All Contacts page with the Email Status filter set to Blocked

You can also see the blocked status on the contact's profile.

Contact profile showing a Blocked email status badge

Unblocking a Contact

Blocked contacts can now be unblocked directly from the contact profile using the Unblock Email action.

To unblock an email address:

  1. Go to Contacts > All Contacts, then click the blocked contact's name to open their profile.

    All Contacts page with a blocked contact selected
  2. On the contact profile, click the three-dot menu.

    Contact profile with the three-dot menu highlighted
  3. Select Unblock Email.

    Contact profile menu showing the Unblock Email option
  4. In the confirmation window, click Unblock.

    Unblock Email confirmation window with the Unblock button highlighted

Note: Before unblocking, make sure the email address is valid and the contact has requested or agreed to receive your messages.

Questions? Click the "?" icon to contact Givebacks Support.

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